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About Same Sky:
Same Sky Foundation; a Non-Profit, based out of the New York City area. Helping empower women and incarcerated individuals worldwide.Through job training, education, and economic opportunity. Same Sky was founded on the belief in giving a “hand-up, not a hand-out,” Same Sky provides artisan training in Rwanda, STEM scholarships for girls, and microgrants in Jersey City. By connecting conscious consumerism with social impact, every purchase helps create pathways to independence and dignity - uniting women under the same sky.
My Design Approach
With Same Sky, I wanted the branding to feel honest and grounded. Taking a holistic view on the brand itself, Sam Sky should come off as authentic, handmade, and while being luxurious. Something that reflects the strength and dignity of the people behind the mission, and the artisans who create these wonderful pieces of art. I wanted to help create an emotional connection within our viewers, using color theory, and creating simple designs to match a more proper tone - that reflects this home-made feel, and subtly connects the viewer/wearer to the artisan.
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